Saint Joseph Catholic School
We developed a new identity for the school, preserving its religious and cultural values while adding modernity and enhancing its academic excellence. We created a comprehensive brand guide covering both academic and athletic areas, which included the redesign of the school mascot.
This project required a deep sensitivity. It’s always important to immerse ourselves fully into brands undergoing a rebrand, especially one with a strong community behind it. After a detailed process in collaboration with the school’s leadership, we advanced with a new vision for the school. Our aesthetic approach reflected both commitment and excellence, paired with a more innovative outlook on education. The most enjoyable part was crafting a fresh sports emblem for the Cougars, complete with merchandising and applications.